From Agency to AI Tech Company: How One Digital Agency Went from a Service- to Product-based Business

Becoming a scalable company that can 10x its revenues without 10x-ing its expenses is tough, but not impossible. In this talk Khaleelah Jones, founder and CEO of Dime Digital, gives business owners action-oriented insights and tools from her own business evolution, having gone from boutique digital marketing agency to SaaS tech company in the past year and a half.

Khaleelah Jones


Khaleelah Jones is the owner and founder of Careful Feet Digital Agency, the digital marketing agency that created Dime Digital, a SaaS tool that automates social media posting and brand creation for small businesses and solopreneurs. The winner of the 2018 Next Women Pitch Competition, Khaleelah has a PhD in emerging media, an MBA and has worked in the marketing industry for over a decade. Before starting CFD and building Dime, she was the head of marketing at WellTok Inc, where she was part of a team that doubled the user base in six months and closed $18m in Series B funding. She now lives in London with her husband and loves yoga, reading and Russian history.

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